Maybe you’ve just recently taken the plunge and decided to start your own business or perhaps you’ve decided to rebrand to better stand out from your competitors. When it comes to your logo, believe it or not, there’s a lot to consider. After all, your logo is you or your business’ first visual point of…

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Every company whether they know it or not has a brand image. Branding itself goes as far back as 2000bc where traders would brand the origin of their products and farmers would brand their livestock. Over time the idea of branding has evolved and the Norse word brandr translated ‘to burn’ gave branding its name.…

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